Emily Holle, Director of
Trend and Design at MSI, travels the world learning what consumers want — and
how they shop. Based on these insights, MSI reorganized its Decorative Mosaics
and Wall Tile category and incorporated the changes into a redesigned
“By restructuring the
category and updating the webpage, we’ve made our customer’s shopping
experience more intuitive, efficient, and enjoyable,” said Holle.
Now, users can shop MSI’s
complete line of Decorative Mosaics and Wall Tiles all on one seamless page, or
by popular looks and trends, such as: Specialty Shapes,
Subway Tiles, Stacked
Stone,Decorative Blends, and more. Visitors can also search for products
by material, including porcelain, ceramic, natural stone, metal, and glass. The
new webpage features Trim Pieces and Listellos too, so every tile the customer
may need is right at hand.
According to Holle, changes
to the Decorative Mosaics and Wall Tiles category have been well received, “We
saw an opportunity to improve customer experience, and we capitalized on it.
This was a huge undertaking, but we couldn’t be happier about the
overwhelmingly positive feedback we’ve received.”
MSI carries more than 700
Decorative Mosaics and Wall Tiles offered in a wide range of materials, sizes,
colors, and finishes.
Visit: Mosaics to
view the entire product line.
Founded in 1975, MSI is the
leading supplier of Premium Surfaces including flooring, countertops,
decorative mosaics and wall tile, and hardscaping products. MSI’s product
offering includes an extensive selection of granite, marble, porcelain,
ceramic, quartz, glass, quartzite, and other natural stone products.
Headquartered in Orange, California, MSI also maintains distribution centers
across the United States and Canada. MSI’s product line is imported from over
36 different countries on six continents bringing the very best products to the
North American Market. The company maintains an inventory of over 125 million
square feet of material.
For more information on